1. KEEP DOLLARS IN OUR EAST TEXAS AREA ECONOMY
For every $100 spent at a locally owned business, $45 stays in the local economy, creating jobs and expanding the city’s tax base. For every $100 spent at a national chain or franchise store, only $14 remains in the community
2. EMBRACE WHAT MAKES OUR AREA UNIQUE
Where we shop, where we eat and hang out—all of it makes our neighborhood home. Chain stores are growing more aggressive throughout our East Texas Communities and threatening to change the unique character of our area cities. One-of-a-kind, independent businesses are an integral part of what makes East Texas a great place to live.
3. FOSTER LOCAL JOB CREATION
Studies show that locally owned businesses create more jobs locally and, in some sectors, provide better wages and benefits than national chains.
4. HELP THE ENVIRONMENT
Local business owners tend to set up shop in neighborhood business districts, having a diverse array of businesses within a few miles reduces the amount of driving area residents must do to shop for goods and services. It also helps to conserve land, limit sprawl and lessen traffic and air pollution.
5. NURTURE COMMUNITY
Independent businesses are owned by people who live in this community and are committed to investing in our future. Studies have found that locally owned businesses contribute more than twice as much of their revenue to charitable causes as corporate chains do. And advocates of local causes find that local business owners are generally much more accessible than executives of large corporations based in other states.
6. CONSERVE YOUR TAX DOLLARS
Small neighborhood and downtown businesses require less public infrastructure and make more efficient use of city services compared to sprawling big-box stores and shopping centers, which are far costlier in terms of road work and police services, according to studies.
7. HAVE MORE CHOICES
A marketplace of thousands of small businesses helps to ensure more innovation and competition, and lower prices over the long term. Independent businesses, choosing products based on what their local customers need and desire, not a national sales plan, guarantees a more diverse range of product and service choices.
8. BENEFIT FROM LOCAL OWNERS’ EXPERTISE
Local business owners and employees often possess a level of expertise and a passion for the products they sell that is unmatched by employees and managers of national chains. They also tend to have a greater interest in getting to know their customers—who are, after all, also their neighbors. Simply put, local owners and employees take a special pride in their trade.
9. PRESERVE ENTREPRENEURSHIP
Entrepreneurship fuels America’s economic innovation and prosperity, and serves as a key means for families to move out of low-wage jobs and into the middle class. Plus, the success of locally owned, independent businesses provides real-life inspiration to our young people, proving that they can stay in Texas and prosper on their own terms.
10. ENSURE OUR EAST TEXAS AREA STANDS OUT FROM THE CROWD
In an increasingly homogenized world, communities that preserve their one-of-a-kind businesses and distinctive character are more likely to attract entrepreneurs and new investment. East Texan’s place a high value on individuality and consider our homegrown enterprises a source of pride. They are also an attraction to visitors.
East Texas Independent Business Alliance has three main focus areas:
Public education about the greater overall value local independents often provide as well as the vital economic, social and cultural role small independent businesses play in our community.
Facilitating cooperative promotion, advertising, purchasing, sharing of skills and resources and other activities to help small independent businesses gain economics of scale and compete more effectively while increasing their interdependence.
Creating a strong and uncompromising voice to speak for local independents in local government and media while engaging citizens in guiding the future of their communities democratic action.
Listening and responding to our members is a critical part of everything we do – we're here to support you and your business!